itison founder calls for action to help children who will have nothing this winter
Founder of Scottish business, itison, Oli Norman, has spoken out about the 'devastating' level of poverty in Scotland this festive season.
Article Source: Social Bite
Last Updated: 10 December 2024 13:10
To tackle this, the company has once again launched its £5 Christmas appeal in a bid to raise thousands for people who are vulnerable and homeless this winter, in partnership with Social Bite.
The annual initiative, which allows generous Scots to buy a person, family, or child who is homeless or vulnerable a hot Christmas meal or gift for just £5, comes amidst news that more children in Scotland will be homeless and hungry this Christmas than ever before.
Over the last decade, the itison £5 Christmas Appeal campaign has raised more than £3 million, with 700,000 donations made, meaning hundreds of people each year are able to enjoy a hot meal or a gift on Christmas Day at one of Social Bite’s coffee shops. Every year, the number of people accepting these meals increases, with more and more people visiting Social Bite on Christmas Day to enjoy good company, warmth, and a hearty meal.
Social Bite and itison have surveyed the drastically declining rate of security for vulnerable people across Scotland since last year and work closely with people who receive support from Social Bite’s services to hear their stories.
Two regular attendees of the festive meals are father and son Jim and Billy. The pair have attended the Social Bite Christmas meals, in partnership with itison, for over five years. The meals mean so much to them that in past years, Jim and Billy have walked from as far as Rutherglen in to Glasgow to have their festive celebrations with the charity.
Billy said: “Every year that we’ve been has been brilliant. There’s no public transport on Christmas Day, so for a few years we walked in until my dad got a bit older. They welcome you in, you get a nice meal. It’s turkey, potatoes, you get your dessert. It’s good portions. Not too big, but it’s not too wee. And the gifts you get are unbelievable.”
Jim added: “Last year we got a charger for our phone, a pair of slippers, sweeties. Hats, scarves, gloves, a thermal to keep you warm when you’re outside. For a lot of people who are otherwise by themselves, who don’t get anything, they’re over the moon.”
Over the years they’ve got to know some familiar faces. But it’s the ones who don’t return – reflecting the instability and dangers of homelessness – that stick most with Jim and Billy.
Jim commented: “The thing that’s quite sad is you see a lot of people and then you don’t see them, because of their situations. You get to know people, and then you’re told ‘they’re no longer here.’ It’s the young ones. One minute you see them, and the next year they’re not here.”
It was revealed earlier this year that the increase in homelessness in Scotland poses a ‘serious risk’ to life as a lack of accommodation is leaving people without somewhere safe to call home, forcing them to endure freezing temperatures and extreme weather conditions.
Oli Norman, owner of itison, said: “It’s 2024, and people are still going hungry, still without a decent home, still living on the streets, and still at serious risk because there is not enough accommodation for people who need it. The cost of living is still increasing, pushing more people into devastating poverty.
“There is simply not enough support for people who are, or are at risk of becoming, vulnerable and homeless. Families and children across the country will be spending Christmas Day without a hot meal, gift or safe place to call home – more must be done. We hope that once again our £5 voucher can bring some comfort to people who need it this festive season. We are urging people to please go online and buy a voucher for the same price as a coffee or a meal deal – we need your help to break this cycle of homelessness. Let’s act now.”
Social Bite founder Josh Littlejohn MBE said: “Social Bite is experiencing unprecedented rise in demand from people who are homeless across the country due to the national housing emergency and the increasing cost of living.
“The itison £5 Christmas appeal is a simple way for people to get involved and help bring some joy to people and families who are homeless and need it most this winter. For many people across the country, Christmas Day can be extremely challenging, but with the itison £5 voucher, you can give someone the chance to have a hot meal and enjoy some good company on what should be the most joyful day of the year. This year, you also can make a child’s day with a Christmas gift for £5. Thank you to the amazing Scottish public for your continued support this Christmas.”
The £5 vouchers are available now at itison.com.
In addition to the itison £5 Christmas Appeal, donations and gifts can be made to Social Bite’s Festival of Kindness online or at one of the Trees of Kindness located throughout the UK.
For a full list of essential items needed, and to make a donation online, visit: social-bite.co.uk/festival-of-kindness/.
• Dundee – Union Street
• Glasgow – Vinicombe Street
• Edinburgh – Castle Street & The Pitt Market, Granton
• London – the Strand, outside Charing Cross station
• Aberdeen – outside the Bon Accord Centre
Sponsored Links
Latest Renfrewshire News
Jason Manford to play Paisley Town Hall as part of tour
Comedian, actor, singer and presenter is latest big name to announce date at venue.
READ MORE
SAY Award opens submissions for eligible albums
Scotland’s national music prize – the Scottish Album of the Year (SAY) Award – has opened submissions for 2025’s £20,000 prize.
READ MORE
Set sail for Paisley and enjoy a swashbuckling adventure on the high seas!
Ahoy there mateys! The Pirates of Paisley is this year's must visit FREE summer brick adventure!
READ MORE
Paisley Town Hall bells mark Imagination Library becoming permanent
Much loved reading programme, Dolly Parton's Imagination Library in Renfrewshire, celebrated becoming permanent with bell chimes.
READ MORE
Great value summer holiday activities at Dobbies Garden Centres
This summer, gather the whole family and head to Dobbies Garden Centres for a day of fun-filled activities that will keep costs down.
READ MORE
Crowds celebrate the summer at Barshaw Gala Day
Thousands turned out to celebrate summer at Barshaw Park on Saturday for Barshaw Gala Day.
READ MORE
FREE family festival at Loch Lomond Shores returns on 5th and 6th July
Summerfest, the FREE family festival at Loch Lomond Shores, is back on the 5th and 6th of July with lots of things to see and do!
READ MORE
Grab your free reusable cup!
Fancy grabbing a free reusable takeaway cup and then getting a discount on your next drink from some of our local cafes?
READ MORE
Thorn Athletic and Inchinnan Development Trust to create brand new artificial pitches in Renfrewshire
Two major community sports projects in Renfrewshire are set to benefit from a significant funding boost.
READ MORE
Earlybird tickets drive buzz for 2026 Scottish Caravan, Motorhome & Holiday Home Show
The biggest show of its kind in Scotland returns with Earlybird tickets and a give-away with headline sponsor Border Caravans!
READ MORE
July events at Dobbies Garden Centres
Check out July at Dobbies with it's Little Seedlings Club on rainforests and Grow How on pest control and healthy gardens!
READ MORE
Refurbished play park is a big success with local pupils
Pupils from Auchenlodment Primary School in Johnstone gave their refurbished play park a big thumbs up after it underwent a major upgrade earlier this year.
READ MORE
Historic Environment Scotland calls for public stories for national wellbeing exhibition
Historic Environment Scotland is calling for people across the country to connect with heritage to boost their wellbeing as a part of a national campaign, Historic Places, Breathing Spaces.
READ MORE
Clan Wrestling returns to Braehead Arena with former WWE Champions
After their first event in March, Clash of the Clans, Clan Wrestling makes its return to Braehead Arena on Saturday 6th September for its second event!
READ MORE
Renfrewshire invited to honour Armed Forces community
The Armed Forces Day flag will be raised outside Renfrewshire House on Friday in a short service to mark Armed Forces Day.
READ MORE
Works set to be undertaken to restore historic Kilbarchan Steeple buildings
Councillors have agreed a £350,000 contract to carry out repairs to the historic Kilbarchan Steeple Buildings.
READ MORE
Scottish Bar and Pub Awards 2025 adds two new categories and voting deadline extended!
Scotland's hospitality industry and customers have spoken, and the Scottish Bar and Pub Awards 2025 has listened!
READ MORE
Young people to choose their winners as Celebrating Renfrewshire Fund voting opens
Voting has opened for this year's Celebrating Renfrewshire Fund as young people get the chance to vote for the projects they think will make the most difference in their communities.
READ MORE
Get set for summer at Barshaw Gala Day
Crowds are set to soak up the summer vibes at Barshaw Gala Day with an afternoon packed full of exciting activities for all the family!
READ MORE
25th year of Refugee Festival Scotland gets underway
Refugee Festival Scotland gets underway today, kick-starting nine days of dance performances, film screenings, visual art and photography exhibitions and community events across the country.
READ MORE
Exclusive Superman screening at Vue venues in Scotland
Tickets are on sale for an exclusive Superman screening at Vue venues in Scotland, with fans in for an extra special treat to take home.
READ MORE
XSite Braehead accelerates into summer with a major car event
On Saturday, 28th June, Chrome 'n' Classics will host its annual event in the XSite car park for the first time – showcasing over 200 classic, custom, American, and vintage cars!
READ MORE
Programme revealed for the 2025 Sma Shot Day celebrations
Paisley town centre will host a day-long programme of entertainment this summer to celebrate Sma' Shot Day – one of the world's oldest worker's festivals.
READ MORE
Ready, Steady, Go! Paisley CarFest is back this weekend!
Paisley's CarFest is returning to Paisley town centre this Saturday, 14th June, with a fun day out for all the family guaranteed!
READ MORE
Acclaimed debut Only Here, Only Now from Tom Newlands chosen as Waterstones Book of the Month in Scotland
The paperback edition of Only Here, Only Now by Tom Newlands has just been released - and is already making waves.
READ MORE
Star supporting Gary Barlow visits Kibble kids in Paisley for music session
Rising music star and Channel 4's The Piano winner Brad Kella visited Kibble's Goudie Academy to meet with care-experienced young people, share his story and inspire the next generation of musicians.
READ MORE
Funding Boost for Charities at Scottish Building Society AGM
Scottish Building Society marked its Annual General Meeting (AGM) by announcing funding to support eight local charities and good causes across the country.
READ MORE
Classic car enthusiasts set to visit Loch Lomond Shores
Visitors are invited to come along and get up-close to some amazing cars, set against the beautiful backdrop of Loch Lomond, as part of a great day out.
READ MORE
Local people invited to have their say on proposed Brown Institute garden
Renfrewshire Council is inviting local residents, businesses and partners to have their say on proposals for a public garden on the site of the former Brown Institute in Renfrew.
READ MORE
MINISO debuts this week at Braehead Shopping Centre
Braehead Shopping Centre is pleased to officially welcome MINISO, the brand's first store in the West of Scotland, opening at 12pm on Friday 6th June.
READ MORESponsored Links
Sponsored Links